Genre: Other

Theater Resources Unlimited opens up the possibilities for tomorrow's productions with an all-day intensive workshop about crucial aspects of raising money for theater: Raising Money for Theater: How, Who and When to Ask on Sunday, January 27, 2013 from 10am-6pm at The Players Theatre, 3rd Floor Loft, 115 MacDougal Street, NYC. Faculty this year will include a powerhouse triumvirate of “star” Broadway producers: Kristin Caskey, president of Fox Theatricals (Bring It On, Caroline or Change, Red)), David Garfinkle of Hello Entertainment (Ghost the Musical, founding producer of Spiderman: Turn Off the Dark) and legendary Nelle Nugent (Stick Fly, Time Stand Still, Amadeus, Nicholas Nickleby, upcoming Trip to Bountiful).

Admission is $175 ($25 off for current paid TRU members), or $150 with the Early Bird Discount if you pay before January 21, 2013. For further details and application, visit

Other faculty members include Patrick Blake (The Exonerated, Play Dead), Cheryl Wiesenfeld (Porgy & Bess, Legally Blonde, A Steady Rain, Elaine Stritch: At Liberty, The Exonerated, Play Dead); Jane Dubin (Peter and the Starcatcher, The 39 Steps, The Norman Conquests), Meredith Lucio (Porgy & Bess, The 39 Steps); producer/investor Neil Danoff (Lucky Guy, Glengarry Glen Ross revival, Evita revival, The Addams Family, Spring Awakening); plus attorneys LisaRoxanne Walters and Erach Screwvala; organizational consultant, coach, producer and artist Andrew Frank; financial advisor Bailie Slevin; and accountant Walter Gowens, CFP, EA.

While we're waiting for the economy to heal, we need to find ways to go through our day-to-day business. For producers, that means finding the money and resources to bring your projects into production. We invite you to come acquire some basic tools and information that will help you to function effectively in these hard times and the better days that are surely ahead. From pitching techniques and presentation skills to legal requirements and effective business planning, plus a wealth of first-hand experience from more than a half dozen producers who are currently active in the Broadway and off-Broadway worlds, we promise you an informative, empowering and inspiring day.

About the Company: Theater Resources Unlimited (TRU)

Theater Resources Unlimited(TRU) is a twenty-year-old 501c3 nonprofit organization created to help producers produce, emerging theater companies to emerge healthily and all theater professionals to understand and navigate the business of theater. Membership includes self-producing artists as well as career producers and theater companies.

TRU publishes an email community newsletter of services, goods and productions; presents the TRU VOICES Annual New Play Reading Series and Annual New Musicals Reading Series, two new works series in which TRU underwrites developmental readings to nurture new shows as well as new producers for theater; TRU offers a Producer Development & Mentorship Program whose mentors are among the most prominent producers and general managers in New York Theater, and also presents Producer Boot Camp workshops to help aspirants develop the business skills they need. TRU serves writers through a Writer-Producer Speed Date, a Practical Playwriting Workshop and a Director-Writer Communications Lab; programs for actors include an Annual Combined Audition and quarterly Resource Nights and “Speed Dating” as well as free monthly actor workshops, in partnership with Weist-Barron Studios. 

For more information about TRU membership and programs, visit or call 212-714-7628.

Open:   01/27/13
Close:   01/27/13

10am to 6pm
Theater:   The Players Theatre
Address:   115 MacDougal St.
New York, NY 10012
Google Maps
Cost:$175 or Call: at
Company: Theater Resources Unlimited (TRU)         Official Web Site: